The Three Stooges® Lottery Program Expanding With Eight More States In The Game

January 30, 2012 | Press Releases

C3 Entertainment, Inc., The Three Stooges® brand owner, and GTECH Corporation, its licensee for state lottery programs for both The Three Stooges Classic and Movie brands, announced new Three Stooges themed lottery games coming from Massachusetts, Texas, Kansas, North Carolina, Nebraska, Georgia, Rhode Island and New Hampshire.

Massachusetts, the nation’s number one Lottery for sales per capita, plans to launch its Three Stooges $2.00 Instant Ticket game in March 2012 with a planned printing of 30,000,000 tickets.

Kansas launched January 4, 2012, with Georgia to launch February 28th followed by Nebraska. Rhode Island is set to launch April 19th and Texas on March 26th. New Hampshire is scheduled for April 2nd, Massachusetts on April 3rd and North Carolina on April 24th.

All will be $2.00 instant ticket games, except for New Hampshire that is a $5.00 ticket, with a variety of classic Three Stooges imagery used on the tickets by all eight lotteries. Nebraska, Georgia and New Hampshire are also running Three Stooges Movie themed games.

Pat Schmidt, a GTECH Senior Director, said “The Three Stooges continues to be a dominant brand used by state lotteries across the country. The performance and sell through of Three Stooges scratcher tickets has been phenomenal and in some cases achieved absolute sellouts. Besides continued use of the classic Three Stooges brand, several lotteries are planning for a movie version and we expect these programs to be just as successful.”

Ani Khachoian, C3’s Executive Vice President of Licensing & Consumer Products said “Our lottery program continues to grow and with our association with GTECH, our brand is the most used entertainment brand by lotteries across the country. We, too, expect these upcoming lotteries will enjoy the same great success in their respective states”.

About C3 Entertainment, Inc.
C3 Entertainment, Inc., is the home of The Three Stooges®, a diversified entertainment company involved in television and motion picture production, retail sales and the licensing and merchandising of The Three Stooges®. For more information, please visit www.c3entertainment.com and www.threestooges.com.

About GTECH Corporation
GTECH Corporation, a wholly-owned subsidiary of Lottomatica S.p.A. is a leading gaming technology and services company, providing innovative technology, creative content, and superior service delivery. GTECH and Lottomatica together create a fully integrated lottery operator and gaming technology solutions.