C3 Entertainment, Inc., The Three Stooges® brand owner, announced today a licensing agreement with Merch Makers, Inc. for a new line of Three Stooges Ties and Cufflinks with a projected to market date at the end of March in time for Father’s Day.
Ani Khachoian, C3’s EVP of Licensing & Consumer Products said ‘Three Stooges ties have always been a popular item with fans and consumers and bringing Merch Makers aboard will get new designs into the marketplace; a marketplace that we see growing and making a comeback for this category.’ Continuing she said ‘Merch Makers has widespread distribution through online channels and all retail tiers so we will get broad exposure of quality products from this new licensee.’
Merch Makers, Inc. president Dale Lenz said ‘We are excited to bring The Three Stooges neckties back to market. There is a consistent demand for Three Stooges items and we are excited about the opportunity to put our creative touch on the upcoming Three Stooges neckties. Licensed neckties are an underserved category and since we already produce quality neckties we decided to expand by adding licensed products with The Three Stooges. We plan to produce several designs in both Silk and Microfiber fabrics.’
About C3 Entertainment, Inc.:
C3 Entertainment, Inc., the home of The Three Stooges® brand, is a diversified entertainment company involved in television and motion picture production, retail sales and the licensing and merchandising of The Three Stooges and other classic brands. For more information, please visit www.c3entertainment.com and www.threestooges.com.
About Merch Makers, Inc.:
Merch Makers Inc., an Ames Iowa based corporation has been selling licensed apparel since 2008. Merch Makers has substantial experience in evaluating current pop culture trends and licensed entertainment apparel. Merch Makers necktie division designs and manufactures fashion and novelty neckties which are offered wholesale to catalog, ecommerce, and retail stores. Merch Makers expects significant growth in the necktie division with additional licensing opportunities.